RAA Limited is a leading brand-development company that helps International and local FMCG companies that are not present in East Africa develop in the region. The company’s primary activities include importation, distribution and brand management …
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Jumbo Chem Kenya Limited Case Study
Jumbo Chem Kenya Limited is part of the Plastic Resin & Synthetic Fiber Manufacturing Industry in Kenya. It was founded in 2010 with the aim of providing solutions improve energy efficiency and provide comfort while …
Continue readingMelvin Marsh International Case Study
Melvin Marsh International is a world-class flavored tea manufacturer based in Kenya. The Melvin’s tea brand was the first flavored tea brand in the Kenyan market. Since its launch in 1995, the brand has become …
Continue readingApril 2019 Product Updates
【App】Show monthly sales quantity on summary page User can see monthly sale by product quantity. 【App】Add Price Scheme User can view campaign for campaign products. Free sample product is automatically added when the sales quantity …
Continue readingAutomating Sales – A L’Oréal Group Case Study.
In an effort to strengthen its global reach and attain its target of reaching out to 1 Billion new customers, L’Oréal has found great potential in the African market. In this regard, the group created …
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